hello@kevinludesign.com
Freelance Art Director / ACD
2018–Present
Sr. Art Director, Johannes Leonardo
May 2023–May 2026
Art Director, Translation
Dec. 2020–May 2023
Designer, MTV
Oct. 2019–Dec. 2020
—
B.S. Graphic Design +
Minor of Advertising
Portland State University,
Aug, 2016–Aug. 2019
Oct. 2019–Dec. 2020
—
B.S. Graphic Design +
Minor of Advertising
Portland State University,
Aug, 2016–Aug. 2019
adidas® Originals
adidas® Basketball
Beats by Dre®
Big 12®
BMW®
Instagram®
Jordan®
MTV™
NBA®
Nike®
Prada®
2026
2026
2025
2025
2024
2022
2024
2023
2022
2024
2023
2023
2019
ART DIRECTION, 2025
adidas® Originals presents a new campaign directed and shot by Thibaut Grevet for Spring Summer 2025 — featuring the classic Superstar, Samba, and Spezial silhouettes.
This season, it’s all about being the Original within the crowd — and feeling a sense of pure freedom, even when surrounded by a thousand others.
The Original.
This season, it’s all about being the Original within the crowd — and feeling a sense of pure freedom, even when surrounded by a thousand others.
The Original.
Hunter Hampton, GCD
Jeph Burton, GCD
Zach Browne, CD
Kevin Lu, Sr. AD
Karan Raikar, Sr. CW
Eric Bubas,
Associate Design Director
Thibaut Grevet,
Director + Photographer
Joao De Botelho, DP
Tom Hohle, Editor
Kao Cheng Kai, Asst. Editor
Dante Pasquinelli, Color
Electric Theatre Collective,
VFX + Retouch
Gus Koven, Sound Design
Mikayla Petersen, Mix
Ai Kamoshita, Stylist
Jordan Robson, Movement Dir.
Till Duca, Prod. Designer
Yann Turchi, Hair Stylist
Chiao Li Hsu, Makeup
Directed by Thibaut Grevet
Directed by Thibaut Grevet
Directed by Thibaut Grevet
Directed by Thibaut Grevet